June 28, 2026
The act of running is seemingly simple, tie up your shoes, pop in some headphones, then hit the pavement or track. However, beneath the surface, lies a complicated web of power, inequality, competition, shaping who runs, how and why.
Running is commonly perceived to be accessible, anyone can go outside and start running. However, running’s perceived accessibility hides barriers. While a basic pair of shoes costs relatively little, elite running culture requires expensive gear, training programs, nutrition plans, thousands in entry fees, and pricy coaching. This supposed gatekeeping means that distance running, at elite and semi elite levels, remains concentrated among people with high economic privilege. Running clubs, coaching, and sponsorships are prevalent in affluent areas, whereas working class communities lack such infrastructure. Running’s competitive pipeline creates a cycle of inequality, instead of disrupting them.
Women’s running was banned in marathons until 1967, displaying a gender gap which is still prevalent today. Professional male runners earn significantly more in sponsorships and prize money, even when female athletes deliver equivalent and often better performances and draw similar audiences. Women’s running receives less media, fewer sponsorships and minimal investment in research based on women's running. The narrative around running is still prominently male centered, with women’s participation framed as aspiration, less than normative.
The shoe industry also exemplifies running’s geopolitical tensions. Nike, Adidas, and others manufacture in third world countries, while selling at a premium price in wealthy countries. Elite running, particularly distance running, draws athletes from East Africa, where poverty, limited economic opportunities and sparse regulatory oversight, created a large number of young aspiring athletes, hoping for income for their families. However, inequalities mean their labor is undercompensated relative to the wealth their achievements generate for corporations and organizations.
Running culture’s explosive growth has environmental impacts, such as manufacturing, packaging and the disposal of athletic gear, contributing to waste and carbon emissions. Meanwhile, the “running is healthy” narrative, hides inconvenient truths, running isn’t equally accessible to everyone, and fitness messaging can reinforce unhealthy relationships with exercise, particularly among young people, and people with eating disorders.
Running also has the ability to have political potential. Runners in the past have been mobilized for social causes, from Kathrine Switzer in the 1967 Boston marathon, to modern athletes speaking on climate issues, disability rights, and racial justice. The politics of running reveal how personal practices are fundamentally shaped by systems of power, and how challenging those systems requires awareness of inequality.